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Bruce_sorte_pic Introducing Bruce Sorte, Blogger

Good morning from the Hermiston Agricultural Research & Extension Center, I am Bruce Sorte, OSU Extension Economist, for the 2/3rds. (66,000 sq. miles) of Oregon east of the Cascades. In the winter, I work out of here and the rest of the year I am on the road in my Chevy PU pulling a 1968 Airstream trailer.

Local Extension faculty and others point me towards communities, businesses, and people that would like ideas on how to improve their economies or want to know how their plans might affect their economies. I also teach economics – right now for the Joseph High School senior class working with their regular teacher. I was born 59 years ago in Oregon, 38 years married to my college sweetheart, three grown children, two grandchildren, and enjoy hunting and fishing.

I also like visiting with people about their lot in life and what they want changed. I sit at counters in restaurants to visit with waitresses, cooks and customers, get my haircut in different places so I can learn from the barbers, and visit with any business person who will take the time. I have worked in agriculture, dry cleaning, food service, banking, retail, manufacturing and government and served in elected office. My grandparents were Norwegian and Irish immigrants and Montana homesteaders. They raised my parents to work hard, take risks when necessary, and find a way to get along with almost everyone. That formula has worked for me, as well.

Agreeing to write for this blog was based on finding rural people who would help me. Before you read my comments, they will have been discussed with a rancher from Wallowa County, an economic development director from The Dalles, a sheriff from far Eastern Oregon, a business person from Central Oregon, and others. My posts need to be a way for metro and rural people to learn more about each other. There is a bigger city/country divide than most admit. Oregon can weather the fairly stormy economic future more successfully if we build many more bridges than currently exist. The devil hides in the generalities, the solutions are in understanding the details of individual people’s and businesses’ lives.  Once a week, usually on Thursdays, I will write an article about some economic issue in rural Oregon and look forward to your suggestions or questions.

Take care, Bruce Sorte



See all posts by Bruce Sorte.

5
COMMENTS
Erica says
04.20.10 // 11:33 AM
Welcome, Bruce, I look forward to reading about the issues you encounter and what folks you meet think about them. I come from a long line of farmers in Southern Indiana—my dad moved out to Montana in the late '60s to work for a lumber mill for 20 years, and we still struggle in discussions to this day about how living in a small town affects one's general outlook on economic parity, government programs, and ideas about work ethics. Looking forward to hearing your views!
Sally says
04.20.10 // 08:59 PM
Sounds like you will provide a unique synthesis between the two sides of the 'tracks'! From my experiences, particularly teaching here in rural Hawai`i, it is not so much that rural/urban or class values are disparate, it's simply the manifestations of those common values that may lead to a misconceived dichotomy. I look forward to reading more.
Caro Johnson says
05.19.10 // 11:03 AM
Our community of Lakeview owes a great debt to Bruce Sorte for the many valuable contributions he has made to this isolated and challenged area. In the '90's we watched as over 800 families packed up their belongings and leave the area as timber harvest was curtailed. Since then our economy has been unstable, and our worst fear was that we would lose our business core and services and turn into a ghost town. However, Bruce has proven to be a pivotal player in analyzing our consumer strength and weakness and continues to provide solid, down to earth advise to strengthen our small businesses and in turn, contribute to the health and wealth of the Tallest Town in Oregon.
Dan says
08. 2.10 // 06:41 AM
Would love to see you write about the economic revival going on in Condon with the world's largest wind farm being constructed nearby, the new state park that is planned, and historic bldg's. on Main St. being restored by local and PDX developers. Thanks.
Bruce says
08. 4.10 // 04:36 PM
Thanks Dan, send me an email at bruce.sorte@oregonstate.edu with your contact information and I will schedule a visit to gather the information for a blog or a column, which I write monthly for a couple of newspapers. Condon is a great place with quite a diverse mix of businesses. I have worked quite a bit on the economic impacts of wind energy and would like to spend some time visiting with you and others in Condon. Bruce

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